{"id":10827,"date":"2025-05-04T10:54:25","date_gmt":"2025-05-04T07:54:25","guid":{"rendered":"https:\/\/www.dztecs.com\/money\/?p=10827"},"modified":"2025-05-04T10:54:25","modified_gmt":"2025-05-04T07:54:25","slug":"how-to-prepare-your-startup-for-early-stage-funding-in-a-volatile-market","status":"publish","type":"post","link":"https:\/\/www.dztecs.com\/money\/how-to-prepare-your-startup-for-early-stage-funding-in-a-volatile-market\/","title":{"rendered":"\u0643\u064a\u0641\u064a\u0629 \u0625\u0639\u062f\u0627\u062f \u0634\u0631\u0643\u062a\u0643 \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0641\u064a \u0633\u0648\u0642 \u0645\u062a\u0642\u0644\u0628","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<h2 class=\"font-black text-xl text-gray-800 mb-2\">\u0623\u0647\u0645 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src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/05\/Early-Stage-Fundraising-In-Difficult-Markets_Blog_draft_1.jpg\" alt=\"\" width=\"1100\" height=\"575\" srcset=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/05\/Early-Stage-Fundraising-In-Difficult-Markets_Blog_draft_1.jpg 1100w, https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/05\/Early-Stage-Fundraising-In-Difficult-Markets_Blog_draft_1-300x157.jpg 300w, https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/05\/Early-Stage-Fundraising-In-Difficult-Markets_Blog_draft_1-1024x535.jpg 1024w, https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/05\/Early-Stage-Fundraising-In-Difficult-Markets_Blog_draft_1-768x401.jpg 768w\" sizes=\"auto, (max-width: 1100px) 100vw, 1100px\" \/>\u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0644\u0627 \u064a\u062e\u062a\u0641\u064a \u2014 \u0628\u0644 \u064a\u062a\u062d\u0648\u0644 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\u0639\u0646\u0647\u061f<\/li>\n<\/ol>\n<p>\u0647\u0646\u0627\u0643 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0639\u0644\u0649 \u0645\u062f\u0649 \u0623\u0643\u062b\u0631 \u0645\u0646 30 \u0639\u0627\u0645\u0627\u064b \u062a\u0624\u0643\u062f \u0623\u0646 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629 \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u0648\u0627\u0644\u0645\u0648\u062c\u0632\u0629 \u0648\u0627\u0644\u0645\u0642\u0646\u0639\u0629 \u062a\u0632\u064a\u062f \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0645\u0646 \u0641\u0631\u0635\u062a\u0643 \u0644\u064a\u0633 \u0641\u0642\u0637 \u0641\u064a \u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u0645\u0648\u064a\u0644\u0647\u0645\u060c \u0648\u0644\u0643\u0646 \u0623\u064a\u0636\u0627\u064b \u0641\u064a \u0627\u0643\u062a\u0633\u0627\u0628\u0647\u0645\u060c \u062e\u0627\u0635\u0629 \u0641\u064a \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0636\u064a\u0642\u0629. \u0648\u0648\u0641\u0642\u0627\u064b \u0644\u0631\u0627\u0626\u062f \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u064a \u0648\u0627\u0644\u0645\u0624\u0644\u0641 <a href=\"https:\/\/guykawasaki.com\/books\/the-art-of-the-start\/\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">Guy Kawasaki<\/a>: &#8220;\u0625\u0630\u0627 \u0644\u0645 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0634\u0631\u062d \u0634\u0631\u0643\u062a\u0643 \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0641\u064a \u062c\u0645\u0644\u0629 \u0648\u0627\u0636\u062d\u0629 \u0648\u0627\u062d\u062f\u0629\u060c \u0641\u0625\u0646 \u0641\u0631\u0635\u0643 \u0641\u064a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u062a\u062a\u0636\u0627\u0621\u0644 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631.&#8221;<\/p>\n<h2>2. \u0625\u0638\u0647\u0627\u0631 \u0632\u062e\u0645 \u062d\u0642\u064a\u0642\u064a \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h2>\n<p>\u064a\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u0648\u0646 \u0627\u0644\u064a\u0648\u0645 \u0627\u062e\u062a\u0644\u0627\u0641\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0639\u0645\u0627 \u0643\u0627\u0646\u0648\u0627 \u0639\u0644\u064a\u0647 \u0641\u064a \u0623\u0648\u0627\u062e\u0631 \u0627\u0644\u062a\u0633\u0639\u064a\u0646\u064a\u0627\u062a \u062e\u0644\u0627\u0644 \u0627\u0632\u062f\u0647\u0627\u0631 \u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a. \u0627\u0644\u064a\u0648\u0645\u060c \u064a\u062a\u0645 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 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\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0642\u0627\u062f\u0631\u064b\u0627 \u0639\u0644\u0649 \u0625\u0638\u0647\u0627\u0631 \u062f\u0644\u064a\u0644 \u0645\u0644\u0645\u0648\u0633 \u0639\u0644\u0649 \u0623\u0646 \u0645\u0641\u0647\u0648\u0645\u0643 \u0627\u0644\u0645\u062a\u0635\u0648\u0631 \u064a\u0643\u062a\u0633\u0628 \u0632\u062e\u0645\u064b\u0627 \u0630\u0627 \u0645\u063a\u0632\u0649 \u062f\u0627\u062e\u0644 \u0627\u0644\u0633\u0648\u0642. \u0644\u0627 \u0634\u0643 \u0623\u0646 \u0647\u0630\u0627 \u064a\u0645\u062b\u0644 \u0639\u0644\u0627\u0645\u0629 \u0641\u0627\u0631\u0642\u0629 \u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0628\u0630\u0644\u0643 \u062a\u0638\u0647\u0631 \u0642\u0648\u0629 \u062c\u0630\u0628 \u062d\u0642\u064a\u0642\u064a\u0629. \u0645\u0627 \u0644\u0645 \u062a\u0643\u0646 Sam Altman \u0623\u0648 Google \u0627\u0644\u062a\u0627\u0644\u064a\u0629\u060c \u0633\u064a\u0646\u0638\u0631 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u0648\u0646 \u0625\u0644\u0649 \u0627\u0644\u0632\u062e\u0645 \u0643\u0645\u0635\u0627\u062f\u0642\u0629\u060c \u0648\u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0644\u062f\u064a\u0643 \u0630\u0644\u0643\u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u0631\u062c\u062d \u0623\u0646 \u062a\u0633\u0645\u0639 &#8220;\u0644\u0627&#8221; \u0623\u0643\u062b\u0631 \u0645\u0646 &#8220;\u0646\u0639\u0645&#8221;.<\/p>\n<p>\u0648\u0641\u0642\u064b\u0627 \u0644\u0640 <a href=\"https:\/\/www.hbs.edu\/faculty\/Pages\/item.aspx?num=41302\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">Harvard Business Review<\/a> \u060c \u0641\u0625\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0627\u0644\u062a\u064a \u0644\u062f\u064a\u0647\u0627 \u0642\u0648\u0629 \u062c\u0630\u0628 \u0645\u0628\u0643\u0631\u0629 \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u064a\u0646 \u0647\u064a \u0623\u0643\u062b\u0631 \u0639\u0631\u0636\u0629 \u0628\u0623\u0631\u0628\u0639 \u0645\u0631\u0627\u062a \u0644\u0644\u0646\u062c\u0627\u062d \u0641\u064a \u062c\u0645\u0639 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0631\u0633\u0645\u064a \u0641\u064a \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u0623\u0633\u064a\u0633. \u0644\u0633\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0645\u0644\u0627\u064a\u064a\u0646 \u0627\u0644\u062f\u0648\u0644\u0627\u0631\u0627\u062a \u0645\u0646 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629 \u0627\u0644\u0633\u0646\u0648\u064a\u0629 (ARR) &#8211; \u062d\u062a\u0649 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u0648\u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0645\u062b\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0627\u0644\u0646\u0634\u0637\u064a\u0646 \u0623\u0648 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0623\u0648 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0623\u0648 \u062e\u0637\u0627\u0628\u0627\u062a \u0627\u0644\u0646\u0648\u0627\u064a\u0627 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0647\u064a \u0642\u0648\u0629 \u062c\u0630\u0628 \u0645\u0644\u0645\u0648\u0633\u0629 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u0647\u0627 \u062a\u0623\u062b\u064a\u0631 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u062b\u0642\u0629 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646.<\/p>\n<h2>3. \u0625\u062a\u0642\u0627\u0646 \u0642\u0635\u062a\u0643 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u0645\u0648\u064a\u0644<\/h2>\n<p>\u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u062d\u0642\u0627\u0626\u0642\u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 <a href=\"https:\/\/www.dztecs.com\/money\/financial-habits-that-distinguish-successful-entrepreneurs-from-those-who-fail\/\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">\u0641\u0647\u0645 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0627\u0644\u0645\u0627\u0644\u064a\u0629<\/a> \u062c\u064a\u062f\u064b\u0627. \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646\u0647\u0627 \u0642\u062f \u062a\u0628\u062f\u0648 \u0628\u0633\u064a\u0637\u0629 \u0648\u0623\u0642\u0644 \u0623\u0647\u0645\u064a\u0629 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0634\u0631\u0643\u0629 Fortune 500\u060c \u0625\u0644\u0627 \u0623\u0646\u0647\u0627 \u062d\u0627\u0633\u0645\u0629 \u0641\u064a \u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0645\u062a\u0642\u0644\u0628\u0629. \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0642\u0648\u064a\u0629 \u0648\u0645\u062f\u0631\u0648\u0633\u0629 \u062c\u064a\u062f\u064b\u0627\u060c \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u0645\u0627\u0644\u064a\u0629 \u062a\u0645\u064a\u0644 \u0646\u062d\u0648 \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u0645\u062a\u062d\u0641\u0638 \u0627\u0639\u062a\u0645\u0627\u062f\u064b\u0627 \u0639\u0644\u0649 \u0634\u0631\u0643\u062a\u0643 \u0627\u0644\u0646\u0627\u0634\u0626\u0629\u060c \u0648\u0641\u0647\u0645 \u0648\u0627\u0636\u062d \u0648\u0645\u062f\u0639\u0648\u0645 \u0628\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0631\u0642 (&#8220;burn rate&#8221;) 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\u0641\u0625\u0644\u0649 \u0645\u062a\u0649 \u0633\u064a\u0633\u062a\u0645\u0631 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0645\u062a\u0627\u062d \u062a\u062d\u062f\u064a\u062f\u064b\u0627\u060c \u0648\u0645\u0627 \u0647\u064a \u062e\u0637\u062a\u0643 \u0644\u0644\u0637\u0648\u0627\u0631\u0626\u061f<\/li>\n<li>\u0645\u0627 \u0647\u064a \u0627\u0644\u0645\u0639\u0627\u0644\u0645 \u0627\u0644\u062a\u064a \u062a\u062a\u0648\u0642\u0639 \u062a\u062d\u0642\u064a\u0642\u0647\u0627 \u0642\u0628\u0644 \u062c\u0648\u0644\u0629 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629\u061f<\/li>\n<\/ul>\n<h2>4. \u0635\u0642\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0643 \u0648\u0639\u0631\u0636\u0643 \u0627\u0644\u062a\u0642\u062f\u064a\u0645\u064a \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646<\/h2>\n<p>\u064a\u062e\u062a\u0644\u0641 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\u0639\u0644\u0649 \u0642\u062f\u0645 \u0627\u0644\u0645\u0633\u0627\u0648\u0627\u0629\u060c \u062e\u0627\u0635\u0629 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629\u060c \u0644\u0630\u0627 \u0641\u0625\u0646 <a href=\"https:\/\/www.dztecs.com\/money\/what-you-should-know-before-investing-in-a-company-preparing-for-an-initial-public-offering-ipo\/\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 \u0627\u0644\u0645\u0646\u0627\u0633\u0628<\/a> \u0644\u0648\u0636\u0639\u0643 \u0627\u0644\u062e\u0627\u0635 \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647 \u064a\u0635\u0628\u062d \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629. \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0633\u062a\u0647\u062f\u0627\u0641 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\u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u062c\u062d \u0647\u064a \u062a\u0644\u0643 \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0642\u062f\u0631\u0629 \u0648\u0627\u0636\u062d\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u064a\u0641\u060c \u0648\u0648\u0636\u0648\u062d \u0627\u0644\u0631\u0624\u064a\u0629\u060c \u0648\u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0632\u062e\u0645\u060c \u0648<a href=\"https:\/\/www.entrepreneur.com\/finance\/11-ways-to-make-financial-planning-easier\/442075\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">\u062a\u062e\u0637\u064a\u0637<\/a> <a href=\"https:\/\/www.entrepreneur.com\/finance\/11-ways-to-make-financial-planning-easier\/442075\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_self\" rel=\"follow\">\u0645\u0627\u0644\u064a<\/a> \u0633\u0644\u064a\u0645\u060c \u0648\u062a\u0648\u0627\u0635\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u064a\u0646. \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u064a\u0641 \u0627\u0644\u0645\u0627\u0644\u064a \u0647\u064a \u0623\u0633\u0627\u0633 \u0627\u0644\u0646\u0645\u0648.<\/p>\n<p>\u062a\u0630\u0643\u0631\u060c \u0623\u0646\u062a \u0631\u0627\u0626\u062f \u0623\u0639\u0645\u0627\u0644. \u0623\u0639\u0638\u0645 \u0646\u0642\u0627\u0637 \u0642\u0648\u062a\u0643 \u0647\u064a \u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u0648\u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u064a\u0641 \u0641\u064a \u0628\u064a\u0626\u0629 \u0641\u0648\u0636\u0648\u064a\u0629. \u0627\u0633\u062a\u063a\u0644 \u0647\u0630\u0627 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u0634\u062f\u062f \u0643\u0641\u0631\u0635\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 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