{"id":11865,"date":"2025-06-17T20:06:46","date_gmt":"2025-06-17T17:06:46","guid":{"rendered":"https:\/\/www.dztecs.com\/money\/?p=11865"},"modified":"2025-06-17T20:06:46","modified_gmt":"2025-06-17T17:06:46","slug":"bounce-rate-in-ga4-a-guide-to-understanding-and-improving-bounce-rate-in-google-analytics-4","status":"publish","type":"post","link":"https:\/\/www.dztecs.com\/money\/bounce-rate-in-ga4-a-guide-to-understanding-and-improving-bounce-rate-in-google-analytics-4\/","title":{"rendered":"\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4: \u062f\u0644\u064a\u0644 \u0644\u0641\u0647\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a Google Analytics 4"},"content":{"rendered":"<p>\u0647\u0644 \u062a\u0648\u062f \u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u0627\u0644\u0630\u064a \u062d\u062f\u062b \u0644\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (Bounce Rate) \u0641\u064a GA4\u061f<\/p>\n<p>\u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0634\u0627\u0645\u0644\u060c \u0633\u062a\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0643\u0644 \u0645\u0627 \u062a\u062d\u062a\u0627\u062c \u0645\u0639\u0631\u0641\u062a\u0647\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643:<\/p>\n<ul>\n<li>\u0644\u0645\u0627\u0630\u0627 \u062a\u0645 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4.<\/li>\n<li>\u0643\u064a\u0641\u064a\u0629 \u0625\u0636\u0627\u0641\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0631\u0629 \u0623\u062e\u0631\u0649.<\/li>\n<li>\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0644\u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646. \u0648\u0623\u0643\u062b\u0631 \u0645\u0646 \u0630\u0644\u0643 \u0628\u0643\u062b\u064a\u0631.<\/li>\n<\/ul>\n<p>\u0647\u064a\u0627 \u0628\u0646\u0627 \u0646\u0628\u062f\u0623.<\/p>\n<h2 id=\"h-what-is-bounce-rate\" class=\"wp-block-heading\"><span id=\"What_is_Bounce_Rate\">\u0645\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u061f<\/span><\/h2>\n<p>\u0641\u064a Google Analytics\u060c \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0644\u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u064a\u0635\u0644\u0648\u0646 \u0625\u0644\u0649 \u0645\u0648\u0642\u0639\u0643 \u062b\u0645 \u064a\u063a\u0627\u062f\u0631\u0648\u0646\u0647 \u062f\u0648\u0646 \u0627\u062a\u062e\u0627\u0630 \u0623\u064a \u0625\u062c\u0631\u0627\u0621.<\/p>\n<p>\u0625\u0646\u0647 \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0630\u064a\u0646 \u064a\u0646\u0642\u0631\u0648\u0646 \u0639\u0644\u0649 \u0632\u0631 \u0627\u0644\u0631\u062c\u0648\u0639\u060c \u0623\u0648 \u064a\u063a\u0644\u0642\u0648\u0646 \u0627\u0644\u0635\u0641\u062d\u0629\u060c \u0623\u0648 \u0644\u0627 \u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0646 \u0645\u0639 \u0645\u0648\u0642\u0639\u0643. \u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631\u060c \u0647\u0648 \u0645\u0642\u064a\u0627\u0633 \u0644\u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u064a\u0634\u0627\u0647\u062f\u0648\u0646 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139538 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/450px-Bounce-Rate-2.png\" alt=\"\" \/ width=\"450\" height=\"340\"><\/p>\n<p>\u0641\u064a Universal Analytics (\u0627\u0644\u0625\u0635\u062f\u0627\u0631 \u0627\u0644\u0642\u062f\u064a\u0645 \u0645\u0646 GA)\u060c \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0647\u0648 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0632\u0648\u0627\u0631 \u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0646 \u0645\u0639 \u0645\u0648\u0642\u0639\u0643 \u0623\u0645 \u0644\u0627. \u0643\u0627\u0646 \u064a\u064f\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639 \u0644\u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u062f\u0629 \u062a\u062c\u0631\u0628\u0629 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\u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631.<\/li>\n<li><strong>\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0641\u0627\u0639\u0644:<\/strong> \u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u062c\u0644\u0633\u0629 \u0645\u062a\u0641\u0627\u0639\u0644\u0629 \u0639\u0646\u062f\u0645\u0627 \u062a\u062a\u062c\u0627\u0648\u0632 \u0645\u062f\u062a\u0647\u0627 10 \u062b\u0648\u0627\u0646\u064d\u060c \u0623\u0648 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u0625\u0643\u0645\u0627\u0644 \u0639\u0645\u0644\u064a\u0629 \u062a\u062d\u0648\u064a\u0644 (\u0645\u062b\u0644 \u0645\u0644\u0621 \u0646\u0645\u0648\u0630\u062c \u0623\u0648 \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0634\u0631\u0627\u0621)\u060c \u0623\u0648 \u062a\u062a\u0636\u0645\u0646 \u0635\u0641\u062d\u062a\u064a\u0646 \u0623\u0648 \u0623\u0643\u062b\u0631 \u064a\u062a\u0645 \u0639\u0631\u0636\u0647\u0645\u0627.<\/li>\n<li><strong>\u0627\u0644\u062a\u0641\u0633\u064a\u0631:<\/strong> \u064a\u0634\u064a\u0631 \u0627\u0631\u062a\u0641\u0627\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0639\u0627\u062f\u0629\u064b \u0625\u0644\u0649 \u0648\u062c\u0648\u062f \u0645\u0634\u0643\u0644\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0648\u0642\u0639\u060c \u0645\u062b\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0633\u064a\u0626\u0629\u060c \u0623\u0648 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0635\u0641\u062d\u0629 \u063a\u064a\u0631 \u0627\u0644\u062c\u0630\u0627\u0628\u060c \u0623\u0648 \u0639\u062f\u0645 \u0645\u0644\u0627\u0621\u0645\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0632\u0627\u0626\u0631. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0634\u064a\u0631 \u0623\u064a\u0636\u064b\u0627 \u0625\u0644\u0649 \u0628\u0637\u0621 \u062a\u062d\u0645\u064a\u0644 \u0627\u0644\u0635\u0641\u062d\u0629 \u0623\u0648 \u0648\u062c\u0648\u062f \u0623\u062e\u0637\u0627\u0621 \u0641\u0646\u064a\u0629.<\/li>\n<li><strong>\u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629:<\/strong> \u064a\u0639\u062a\u0628\u0631 \u0645\u0639\u062f\u0644 \u0627\u0631\u062a\u062f\u0627\u062f \u064a\u0628\u0644\u063a 40% \u062c\u064a\u062f\u064b\u0627\u060c \u0641\u064a \u062d\u064a\u0646 \u0623\u0646 \u0645\u0639\u062f\u0644 \u0627\u0631\u062a\u062f\u0627\u062f \u064a\u0628\u0644\u063a 60% \u0623\u0648 \u0623\u0639\u0644\u0649 \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646\u0627\u062a. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u062a\u062c\u062f\u0631 \u0627\u0644\u0625\u0634\u0627\u0631\u0629 \u0625\u0644\u0649 \u0623\u0646 \u0647\u0630\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0647\u064a \u0645\u062c\u0631\u062f \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0639\u0627\u0645\u0629\u060c \u0648\u0642\u062f \u064a\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0639\u062f\u0644 &#8220;\u0627\u0644\u062c\u064a\u062f&#8221; \u0627\u0639\u062a\u0645\u0627\u062f\u064b\u0627 \u0639\u0644\u0649 \u0646\u0648\u0639 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u0645\u062d\u062a\u0648\u0627\u0647 \u0648\u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/li>\n<li><strong>\u062a\u0623\u062b\u064a\u0631 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO):<\/strong> \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0634\u064a\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0645\u0628\u0627\u0634\u0631 \u0625\u0644\u0649 \u0639\u0648\u0627\u0645\u0644 \u062a\u0631\u062a\u064a\u0628 SEO\u060c \u0645\u062b\u0644 \u0633\u0631\u0639\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062b\u0631 \u0627\u0631\u062a\u0641\u0627\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0633\u0644\u0628\u064b\u0627 \u0639\u0644\u0649 \u062a\u0631\u062a\u064a\u0628 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b\u060c \u062d\u064a\u062b \u062a\u0639\u062a\u0628\u0631\u0647 Google \u0625\u0634\u0627\u0631\u0629 \u0625\u0644\u0649 \u0623\u0646 \u0645\u0648\u0642\u0639\u0643 \u0642\u062f \u0644\u0627 \u064a\u0648\u0641\u0631 \u062a\u062c\u0631\u0628\u0629 \u062c\u064a\u062f\u0629 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u0644\u0630\u0644\u0643\u060c \u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0628\u0627\u0646\u062a\u0638\u0627\u0645 \u0648\u0627\u062a\u062e\u0627\u0630 \u062e\u0637\u0648\u0627\u062a \u0644\u062a\u062d\u0633\u064a\u0646\u0647 \u0625\u0630\u0627 \u0644\u0632\u0645 \u0627\u0644\u0623\u0645\u0631.<\/li>\n<\/ol>\n<h2 id=\"h-what-is-engagement-rate-in-ga4\" class=\"wp-block-heading\"><span id=\"What_is_Engagement_Rate_in_GA4\">\u0645\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0641\u064a GA4\u061f<\/span><\/h2>\n<p>\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0647\u0648 \u0645\u0642\u064a\u0627\u0633 \u062c\u062f\u064a\u062f \u062a\u0645 \u062a\u0642\u062f\u064a\u0645\u0647 \u0641\u064a Google Analytics 4 \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u062a\u0641\u0627\u0639\u0644\u0648\u0627 \u0645\u0639 \u0645\u0648\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u0623\u0648 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643. \u064a\u0639\u062a\u0628\u0631 \u0641\u0647\u0645 \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u062a\u062d\u0644\u064a\u0644 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/p>\n<p>\u064a\u0647\u062f\u0641 \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0627\u0644\u062c\u062f\u064a\u062f \u0625\u0644\u0649 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 &#8220;\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f&#8221; (bounce rate) \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0633\u0627\u0628\u0642\u064b\u0627 \u0641\u064a Universal Analytics. \u064a\u0645\u062b\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u064a\u063a\u0627\u062f\u0631\u0648\u0646 \u0645\u0648\u0642\u0639\u0643 \u0628\u0639\u062f \u0645\u0634\u0627\u0647\u062f\u0629 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637\u060c \u0628\u064a\u0646\u0645\u0627 \u064a\u0642\u062f\u0645 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0635\u0648\u0631\u0629 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629 \u0639\u0646 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0627\u0626\u0631 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649.<\/p>\n<p>\u064a\u064f\u0639\u0631\u064e\u0651\u0641 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0641\u064a GA4 \u0639\u0646\u062f\u0645\u0627 \u062a\u0633\u062a\u0648\u0641\u064a \u0627\u0644\u062c\u0644\u0633\u0629 \u0623\u062d\u062f \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0627\u0644\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0627\u0647\u062a\u0645\u0627\u0645 \u062d\u0642\u064a\u0642\u064a \u0645\u0646 \u0627\u0644\u0632\u0627\u0626\u0631:<\/p>\n<ul class=\"wp-block-list\">\n<li>\u0628\u0642\u0627\u0621 \u0627\u0644\u0632\u0627\u0626\u0631 \u0641\u064a \u0627\u0644\u0635\u0641\u062d\u0629 \u0644\u0645\u062f\u0629 \u0644\u0627 \u062a\u0642\u0644 \u0639\u0646 10 \u062b\u0648\u0627\u0646\u064d\u060c \u0645\u0645\u0627 \u064a\u062f\u0644 \u0639\u0644\u0649 \u0623\u0646\u0647 \u064a\u0642\u0636\u064a \u0648\u0642\u062a\u064b\u0627 \u0643\u0627\u0641\u064a\u064b\u0627 \u0641\u064a \u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u0645\u062d\u062a\u0648\u0649.<\/li>\n<li>\u0632\u064a\u0627\u0631\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0644\u0635\u0641\u062d\u062a\u064a\u0646 \u0623\u0648 \u0623\u0643\u062b\u0631 \u062e\u0644\u0627\u0644 \u0646\u0641\u0633 \u0627\u0644\u062c\u0644\u0633\u0629\u060c \u0645\u0645\u0627 \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0627\u0633\u062a\u0643\u0634\u0627\u0641\u0647 \u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0645\u0648\u0642\u0639.<\/li>\n<li>\u0642\u064a\u0627\u0645 \u0627\u0644\u0632\u0627\u0626\u0631 \u0628\u062a\u0634\u063a\u064a\u0644 \u062d\u062f\u062b \u062a\u062d\u0648\u064a\u0644 (conversion event)\u060c \u0645\u062b\u0644 \u0645\u0644\u0621 \u0646\u0645\u0648\u0630\u062c \u0623\u0648 \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0634\u0631\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u062f\u0644 \u0639\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0647\u062f\u0641 \u0645\u0639\u064a\u0646 \u0645\u0646 \u0632\u064a\u0627\u0631\u062a\u0647 \u0644\u0644\u0645\u0648\u0642\u0639.<\/li>\n<\/ul>\n<p>\u0625\u0630\u0627 \u0644\u0645 \u064a\u062a\u0645 \u0627\u0633\u062a\u064a\u0641\u0627\u0621 \u0623\u064a \u0645\u0646 \u0627\u0644\u0634\u0631\u0648\u0637 \u0627\u0644\u0645\u0630\u0643\u0648\u0631\u0629 \u0623\u0639\u0644\u0627\u0647 \u062e\u0644\u0627\u0644 \u0627\u0644\u062c\u0644\u0633\u0629\u060c \u0641\u0633\u064a\u062a\u0645 \u0627\u0639\u062a\u0628\u0627\u0631\u0647\u0627 \u062c\u0644\u0633\u0629 \u0627\u0631\u062a\u062f\u0627\u062f. \u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631\u060c \u0644\u0645 \u064a\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0627\u0626\u0631 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0628\u0634\u0643\u0644 \u0643\u0627\u0641\u064d.<\/p>\n<p>\u064a\u062a\u0645 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0639\u0646 \u0637\u0631\u064a\u0642 \u0642\u0633\u0645\u0629 \u0639\u062f\u062f \u0627\u0644\u062c\u0644\u0633\u0627\u062a \u0627\u0644\u0645\u062a\u0641\u0627\u0639\u0644\u0629 \u0639\u0644\u0649 \u0625\u062c\u0645\u0627\u0644\u064a \u0639\u062f\u062f \u0627\u0644\u062c\u0644\u0633\u0627\u062a. \u0647\u0630\u0647 \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u062a\u0639\u0637\u064a \u0645\u0624\u0634\u0631\u064b\u0627 \u0648\u0627\u0636\u062d\u064b\u0627 \u0639\u0644\u0649 \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0632\u0648\u0627\u0631.<\/p>\n<p>\u064a\u0639\u062a\u0628\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u062c\u064a\u062f \u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u062d\u0648\u0627\u0644\u064a 60\u066a &#8211; 70\u066a. \u064a\u0634\u064a\u0631 \u0647\u0630\u0627 \u0627\u0644\u0645\u0639\u062f\u0644 \u0625\u0644\u0649 \u0623\u0646 \u063a\u0627\u0644\u0628\u064a\u0629 \u0627\u0644\u0632\u0648\u0627\u0631 \u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0646 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u064a\u062c\u062f\u0648\u0646\u0647 \u0630\u0627 \u0642\u064a\u0645\u0629. \u0628\u0627\u0644\u0637\u0628\u0639\u060c \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062e\u062a\u0644\u0641 \u0647\u0630\u0627 \u0627\u0644\u0645\u0639\u062f\u0644 \u062d\u0633\u0628 \u0646\u0648\u0639 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u0637\u0628\u064a\u0639\u0629 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/p>\n<p>\u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0641\u064a \u0642\u0633\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 GA4 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643. \u0627\u0628\u062d\u062b \u0639\u0646 \u0645\u0642\u064a\u0627\u0633 &#8220;Engagement Rate&#8221; \u0641\u064a \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0645\u062b\u0644 \u062a\u0642\u0627\u0631\u064a\u0631 &#8220;Traffic Acquisition&#8221; \u0648 &#8220;Engagement Overview&#8221;\u060c \u0644\u062a\u062d\u0644\u064a\u0644 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139539 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/engagement-rate-inga4-2.png\" alt=\"\" \/ width=\"353\" height=\"373\"><\/p>\n<h2 id=\"h-bounce-rate-vs-engagement-rate\" class=\"wp-block-heading\">\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (Bounce Rate) \u0645\u0642\u0627\u0628\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 (Engagement Rate)<\/h2>\n<p>\u064a\u0645\u062b\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0639\u0643\u0633\u064a\u064b\u0627 \u0644\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644. \u0628\u0627\u0644\u062a\u0627\u0644\u064a\u060c \u064a\u0645\u0643\u0646\u0643 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0639\u0646 \u0637\u0631\u064a\u0642 \u0637\u0631\u062d \u0646\u0633\u0628\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0646 100%\u060c \u0648\u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0633\u062a\u0643\u0648\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f.<\/p>\n<p>\u0628\u0639\u0628\u0627\u0631\u0629 \u0623\u062e\u0631\u0649\u060c \u064a\u062a\u0645 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4 \u0628\u0634\u0643\u0644 \u0645\u062e\u062a\u0644\u0641 \u0639\u0646 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u064a \u0643\u0627\u0646 \u064a\u064f\u062d\u0633\u0628 \u0628\u0647\u0627 \u0641\u064a Universal Analytics.<\/p>\n<p>\u0641\u064a \u0627\u0644\u0633\u0627\u0628\u0642\u060c \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a \u064a\u064f\u062d\u0633\u0628 \u0639\u0644\u0649 \u0627\u0644\u0646\u062d\u0648 \u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n<blockquote class=\"quote-light\"><p>&#8220;\u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0647\u0648 \u062c\u0644\u0633\u0629 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643.&#8221; &#8211; <a href=\"https:\/\/support.google.com\/analytics\/answer\/1009409\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\" rel=\"noreferrer noopener\">Google<\/a><\/p><\/blockquote>\n<p>\u0623\u0645\u0627 \u0627\u0644\u0622\u0646\u060c \u0641\u0642\u062f \u0623\u0635\u0628\u062d \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0647\u0648 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u060c \u0628\u064a\u0646\u0645\u0627 \u064a\u0639\u062a\u0628\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u062b\u0627\u0646\u0648\u064a\u064b\u0627.<\/p>\n<p>\u0627\u0644\u0647\u062f\u0641 \u0645\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0647\u0648 \u062a\u0648\u0641\u064a\u0631 \u0642\u0631\u0627\u0621\u0629 \u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u064a\u0629 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0623\u062e\u0630 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0623\u0643\u062b\u0631 \u062a\u0641\u0635\u064a\u0644\u0627\u064b. \u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631\u060c \u064a\u0633\u0639\u0649 \u0625\u0644\u0649 \u0641\u0647\u0645 \u0623\u0639\u0645\u0642 \u0644\u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0648\u0627\u0631 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643\u060c \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0645\u062c\u0631\u062f \u062a\u0633\u062c\u064a\u0644 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u0648\u0627 \u0642\u062f \u063a\u0627\u062f\u0631\u0648\u0627 \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0639\u062f \u0632\u064a\u0627\u0631\u062a\u0647\u0627 \u0645\u0628\u0627\u0634\u0631\u0629\u064b. \u0647\u0630\u0627 \u064a\u0633\u0645\u062d \u0628\u062a\u062d\u0644\u064a\u0644 \u0623\u0641\u0636\u0644 \u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0632\u064a\u0627\u062f\u0629 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n<h2 id=\"h-should-you-measure-bounce-rate-in-google-analytics-4\" class=\"wp-block-heading\"><span id=\"Should_You_Measure_Bounce_Rate_in_Google_Analytics_4\">\u0647\u0644 \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a Google Analytics 4\u061f<\/span><\/h2>\n<p>\u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0642\u062f \u0627\u0633\u062a\u064f\u0628\u062f\u0644 \u0628\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u060c \u0648\u0644\u0645 \u064a\u0639\u062f \u064a\u064f\u062d\u062a\u0633\u0628 \u0628\u0646\u0641\u0633 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0633\u0627\u0628\u0642\u0629\u060c \u0641\u0647\u0644 \u0645\u0646 \u0627\u0644\u0645\u0646\u0637\u0642\u064a \u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4\u061f<\/p>\n<p>\u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0647\u064a: \u0644\u064a\u0633 \u062d\u0642\u064b\u0627\u060c \u0648\u0644\u0643\u0646 \u0644\u0627 \u0636\u0631\u0631 \u0645\u0646 \u0630\u0644\u0643 \u0625\u0630\u0627 \u0627\u062e\u062a\u0631\u062a \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643.<\/p>\n<p>\u0627\u0644\u0623\u0645\u0631 \u064a\u0639\u0648\u062f \u0625\u0644\u0649 \u0627\u0644\u062a\u0641\u0636\u064a\u0644 \u0627\u0644\u0634\u062e\u0635\u064a. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u064a\u064f\u0639\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0637\u0631\u064a\u0642\u0629 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0644\u0642\u064a\u0627\u0633 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a. \u0641\u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0627\u0644\u0630\u064a \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u0644\u0645 \u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0627 \u0645\u0639 \u0645\u0648\u0642\u0639\u0643\u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a.<\/p>\n<p>\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0627\u0644\u0623\u062e\u0631\u0649\u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062f\u0642\u0629 \u0623\u0643\u0628\u0631 \u0648\u0631\u0624\u0649 \u0623\u0639\u0645\u0642 \u062d\u0648\u0644 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u0647\u0630\u0627 \u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0648\u0627\u0631 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643\u060c \u0648\u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u0648\u0627 \u064a\u062c\u062f\u0648\u0646 \u0645\u0627 \u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646\u0647\u060c \u0648\u0645\u0627 \u0647\u064a \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u062e\u0630\u0648\u0646\u0647\u0627 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643.<\/p>\n<p>\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0633\u0627\u0639\u062f\u0643 \u0647\u0630\u0627 \u0641\u064a \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0623\u0633\u0631\u0639 \u0648\u0623\u0643\u062b\u0631 \u0627\u0633\u062a\u0646\u0627\u0631\u0629 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0648\u062d\u062f\u0647. \u0641\u0641\u0647\u0645 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0645\u0646\u062d\u0643 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a.<\/p>\n<p>\u0645\u0639 \u0630\u0644\u0643\u060c \u062f\u0639\u0646\u0627 \u0646\u0636\u064a\u0641 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0625\u0644\u0649 GA4 \u0645\u0646 \u0623\u062c\u0644 \u0627\u0644\u0645\u0627\u0636\u064a.<\/p>\n<h2 id=\"h-how-to-add-bounce-rate-in-ga4\" class=\"wp-block-heading\"><span id=\"How_to_Add_Bounce_Rate_in_GA4\">\u0643\u064a\u0641\u064a\u0629 \u0625\u0636\u0627\u0641\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4\u061f<\/span><\/h2>\n<p>\u0647\u0644 \u0645\u0627 \u0632\u0644\u062a \u062a\u0631\u063a\u0628 \u0641\u064a \u0625\u0636\u0627\u0641\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4\u061f \u0644\u0627 \u0645\u0634\u0643\u0644\u0629!<\/p>\n<p>\u0625\u0644\u064a\u0643 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0627\u062a\u0628\u0627\u0639\u0647\u0627:<\/p>\n<p>1. \u0633\u062c\u0651\u0644 \u0627\u0644\u062f\u062e\u0648\u0644 \u0625\u0644\u0649 \u062d\u0633\u0627\u0628\u0643 \u0641\u064a Google Analytics \u0648\u062d\u062f\u062f \u0645\u0648\u0642\u0639 GA4 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643. \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0635\u0644\u0627\u062d\u064a\u0629 &#8220;\u0645\u062d\u0631\u0631&#8221; \u0623\u0648 &#8220;\u0645\u0633\u0624\u0648\u0644&#8221; \u0644\u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u062a\u0639\u062f\u064a\u0644 \u062a\u0642\u0627\u0631\u064a\u0631\u0643:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139540 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/1-ga4-property-2.png\" alt=\"GA4 Bounce Rate\" \/ width=\"816\" height=\"380\"><\/p>\n<p>2. \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 <strong>Reports<\/strong> \u0645\u0646 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u0629 \u0639\u0644\u0649 \u0627\u0644\u064a\u0633\u0627\u0631:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139541 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/2-click-reports-2.png\" alt=\"Add bounce rate in GA4\" \/ width=\"505\" height=\"314\"><\/p>\n<p>3. \u0627\u062e\u062a\u0631 \u0627\u0644\u062a\u0642\u0631\u064a\u0631 \u0627\u0644\u0645\u062d\u062f\u062f \u0627\u0644\u0630\u064a \u062a\u0631\u064a\u062f \u062a\u062e\u0635\u064a\u0635\u0647\u060c \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c <strong>Pages and Screens<\/strong>:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139542 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/3-pages-screens-2.png\" alt=\"\" \/ width=\"306\" height=\"532\"><\/p>\n<p>4. \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0631\u0645\u0632 \u0627\u0644\u062a\u0639\u062f\u064a\u0644 \u0644\u0640 <strong>Customize the report<\/strong> \u0641\u064a \u0627\u0644\u0632\u0627\u0648\u064a\u0629 \u0627\u0644\u0639\u0644\u0648\u064a\u0629 \u0627\u0644\u064a\u0645\u0646\u0649:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139543 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/4-custom-report-2.png\" alt=\"\" \/ width=\"380\" height=\"362\"><\/p>\n<p>5. \u0636\u0645\u0646 <strong>Report Data<\/strong>\u060c \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 <strong>Metrics<\/strong>:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139545 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/5-metrics-2.png\" alt=\"\" \/ width=\"311\" height=\"288\"><\/p>\n<p>6. \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0627\u0644\u0645\u0631\u0628\u0639 \u0627\u0644\u0630\u064a \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 <strong>Add Metric<\/strong> \u0648\u0627\u0628\u062d\u062b \u0639\u0646 <strong>Bounce Rate<\/strong>. \u0627\u0646\u0642\u0631 \u0639\u0644\u064a\u0647 \u0644\u0625\u0636\u0627\u0641\u062a\u0647 \u0625\u0644\u0649 \u062a\u0642\u0631\u064a\u0631 GA4 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643\u060c \u062b\u0645 \u0627\u0646\u0642\u0631 \u0641\u0648\u0642 &#8220;\u062a\u0637\u0628\u064a\u0642&#8221;:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139544 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/6-add-bounce-rate-2.png\" alt=\"\" \/ width=\"308\" height=\"800\"><\/p>\n<p>7. \u0627\u0646\u0642\u0631 \u0641\u0648\u0642 <strong>Save<\/strong> \u062b\u0645 <strong>Save changes to current report<\/strong> \u0644\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0647\u0630\u0647 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0628\u0634\u0643\u0644 \u062f\u0627\u0626\u0645:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139547 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/7-save-report2-2.png\" alt=\"\" \/ width=\"539\" height=\"192\"><\/p>\n<p>\u0647\u0630\u0627 \u0643\u0644 \u0634\u064a\u0621!<\/p>\n<p>\u0633\u062a\u0631\u0649 \u0627\u0644\u0622\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u064a\u0638\u0647\u0631 \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139548 aligncenter\" src=\"https:\/\/www.dztecs.com\/money\/wp-content\/uploads\/sites\/11\/2025\/06\/8-bounce-rate-in-ga4-2.png\" alt=\"\" \/ width=\"236\" height=\"595\"><\/p>\n<h2 id=\"h-why-did-google-replace-bounce-rate\" class=\"wp-block-heading\"><span id=\"Why_Did_Google_Replace_Bounce_Rate\">\u0644\u0645\u0627\u0630\u0627 \u0627\u0633\u062a\u0628\u062f\u0644\u062a Google \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u061f<\/span><\/h2>\n<p>\u0647\u0644 \u062a\u062a\u0633\u0627\u0621\u0644 \u0639\u0646 \u0633\u0628\u0628 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 Google \u0644\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a \u0627\u0644\u0645\u0642\u0627\u0645 \u0627\u0644\u0623\u0648\u0644\u061f<\/p>\n<p>\u0625\u0644\u064a\u0643 \u0628\u0639\u0636 \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u062a\u064a \u062c\u0639\u0644\u062a \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0647\u0648 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0627\u0644\u062c\u062f\u064a\u062f \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u060c \u0645\u0639 \u0627\u0644\u0623\u062e\u0630 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0623\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u064a\u0642\u062f\u0645 \u0631\u0624\u064a\u0629 \u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u064a\u0629 \u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647 \u0645\u0624\u0634\u0631\u064b\u0627 \u0623\u0641\u0636\u0644 \u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0645\u0648\u0642\u0639 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641\u0647.<\/p>\n<h3 id=\"h-bounce-rate-wasn-t-accurate\" class=\"wp-block-heading\"><span id=\"Bounce_Rate_Wasnt_Accurate\">\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0644\u0645 \u064a\u0643\u0646 \u062f\u0642\u064a\u0642\u064b\u0627<\/span><\/h3>\n<p>\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0643\u0645\u0624\u0634\u0631 \u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (\u0623\u0648 \u0639\u062f\u0645\u0647)\u060c \u0625\u0644\u0627 \u0623\u0646\u0647 \u0643\u0627\u0646 \u0645\u0636\u0644\u0644\u064b\u0627 \u0625\u0644\u0649 \u062d\u062f \u0643\u0628\u064a\u0631. \u0641\u0641\u064a \u0633\u064a\u0627\u0642 \u062a\u062d\u0644\u064a\u0644 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629\u060c \u064a\u0634\u064a\u0631 &#8220;\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f&#8221; (Bounce Rate) \u0625\u0644\u0649 \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u064a\u063a\u0627\u062f\u0631\u0648\u0646 \u0627\u0644\u0645\u0648\u0642\u0639 \u0628\u0639\u062f \u0645\u0634\u0627\u0647\u062f\u0629 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637\u060c \u062f\u0648\u0646 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0623\u064a \u0635\u0641\u062d\u0627\u062a \u0623\u062e\u0631\u0649.<\/p>\n<p>\u064a\u0639\u0648\u062f \u0627\u0644\u0633\u0628\u0628 \u0641\u064a \u0630\u0644\u0643 \u0625\u0644\u0649 \u0623\u0646\u0647 \u0644\u0645 \u064a\u0639\u0643\u0633 \u0628\u062f\u0642\u0629 \u0645\u0633\u062a\u0648\u0649 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0642\u062f \u064a\u0632\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0648\u0642\u0639\u0643\u060c \u0648\u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0630\u064a \u064a\u062d\u062a\u0627\u062c\u0647\u060c \u062b\u0645 \u064a\u063a\u0627\u062f\u0631 \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u0646\u0642\u0631 \u0639\u0644\u0649 \u0623\u064a \u0631\u0648\u0627\u0628\u0637 \u0623\u0648 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0623\u064a \u0625\u062c\u0631\u0627\u0621 \u0622\u062e\u0631 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u0633\u062c\u064a\u0644\u0647 \u0643\u062a\u0641\u0627\u0639\u0644. \u0648\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0642\u062f \u0648\u062c\u062f \u0645\u0627 \u064a\u0628\u062d\u062b \u0639\u0646\u0647\u060c \u0644\u0643\u0646\u0647 \u0644\u0645 \u064a\u062a\u0641\u0627\u0639\u0644 \u0628\u0627\u0644\u0636\u0631\u0648\u0631\u0629 \u0645\u0639 \u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0623\u062e\u0631\u0649.<\/p>\n<p>\u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0627\u0644\u0622\u0644\u0627\u0641 \u0645\u0646 \u0627\u0644\u0632\u0648\u0627\u0631 \u064a\u062a\u0635\u0631\u0641\u0648\u0646 \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629\u060c \u0641\u0633\u064a\u0624\u062f\u064a \u0630\u0644\u0643 \u0625\u0644\u0649 \u062a\u0634\u0648\u064a\u0647 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0644\u062f\u064a\u0643\u060c \u0644\u0623\u0646\u0647\u0645 \u0633\u064a\u064f\u062d\u0633\u0628\u0648\u0646 \u0643\u0640 &#8220;\u0627\u0631\u062a\u062f\u0627\u062f&#8221;. \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a\u060c \u0641\u0625\u0646 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0648\u062d\u062f\u0647 \u0642\u062f \u064a\u0639\u0637\u064a \u0635\u0648\u0631\u0629 \u063a\u064a\u0631 \u062f\u0642\u064a\u0642\u0629 \u0639\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u0641\u0639\u0627\u0644\u064a\u062a\u0647 \u0641\u064a \u062c\u0630\u0628 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0647\u0645. \u0644\u062a\u062d\u0644\u064a\u0644 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629\u060c \u064a\u062c\u0628 \u062f\u0645\u062c \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u0623\u062e\u0631\u0649 \u0645\u062b\u0644 \u0645\u062a\u0648\u0633\u0637 \u0648\u0642\u062a \u0627\u0644\u062c\u0644\u0633\u0629\u060c \u0648\u0639\u062f\u062f \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0645\u062a \u0632\u064a\u0627\u0631\u062a\u0647\u0627 \u0644\u0643\u0644 \u062c\u0644\u0633\u0629\u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0648\u0630\u0644\u0643 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0634\u0627\u0645\u0644 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646.<\/p>\n<h3 id=\"h-it-s-a-negative-metric\" class=\"wp-block-heading\"><span id=\"Its_a_Negative_Metric\">\u0645\u0642\u064a\u0627\u0633 \u0633\u0644\u0628\u064a \u0628\u0637\u0628\u064a\u0639\u062a\u0647<\/span><\/h3>\n<p>\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (Bounce Rate) \u064a\u0639\u062a\u0628\u0631 \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0639\u0643\u0633\u064a\u064b\u0627 \u0644\u0644\u0623\u062f\u0627\u0621. \u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631\u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0644\u062f\u064a\u0643 \u0645\u0631\u062a\u0641\u0639\u064b\u0627\u060c \u0641\u0647\u0630\u0627 \u064a\u0634\u064a\u0631 \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631 \u0625\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0633\u0644\u0628\u064a\u0629 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0642\u0639. \u0627\u0631\u062a\u0641\u0627\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u064a\u0639\u0646\u064a \u0623\u0646 \u0627\u0644\u0632\u0648\u0627\u0631 \u064a\u063a\u0627\u062f\u0631\u0648\u0646 \u0645\u0648\u0642\u0639\u0643 \u0628\u0633\u0631\u0639\u0629 \u062f\u0648\u0646 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0645\u062d\u062a\u0648\u0627\u0647\u060c \u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0633\u0644\u0628\u064b\u0627 \u0639\u0644\u0649 \u062a\u0635\u0646\u064a\u0641\u0627\u062a \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u062c\u0647\u0648\u062f \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a.<\/p>\n<p>\u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0648\u062d\u062f\u0647\u060c \u0643\u0645\u0627 \u0630\u0643\u0631\u062a \u0633\u0627\u0628\u0642\u064b\u0627\u060c \u0647\u064a \u0623\u0646\u0647 \u0642\u062f \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0627\u0644\u0623\u062e\u0631\u0649 \u0627\u0644\u062a\u064a \u062a\u0639\u0643\u0633 \u062c\u0648\u0627\u0646\u0628 \u0646\u0627\u062c\u062d\u0629 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u0647\u0630\u0627 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0636\u064a\u0642 \u0642\u062f \u064a\u0645\u0646\u0639\u0643 \u0645\u0646 \u0631\u0624\u064a\u0629 \u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0623\u0643\u0628\u0631 \u0648\u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u064a\u0629 \u0644\u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643\u060c \u0648\u0627\u0644\u062a\u064a \u0642\u062f \u062a\u062a\u0636\u0645\u0646 \u062c\u0648\u0627\u0646\u0628 \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u064a\u0642\u0636\u064a\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0639\u0644\u0649 \u0635\u0641\u062d\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u0623\u0648 \u0639\u062f\u062f \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0635\u0641\u062d\u0648\u0646\u0647\u0627 \u0642\u0628\u0644 \u0627\u0644\u0645\u063a\u0627\u062f\u0631\u0629.<\/p>\n<p>\u0639\u0644\u0649 \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u0622\u062e\u0631\u060c \u064a\u0634\u062c\u0639\u0646\u0627 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 (Engagement Rate) \u0639\u0644\u0649 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0625\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629\u060c \u0645\u062b\u0644 \u0639\u062f\u062f \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a\u060c \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0627\u062a\u060c \u0623\u0648 \u062d\u062a\u0649 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u064a\u0642\u0636\u064a\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u0635\u0641\u062d\u0629. \u0647\u0630\u0627 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0641\u0647\u0645 \u0623\u0639\u0645\u0642 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a\u0647\u060c \u0645\u0645\u0627 \u064a\u0645\u0643\u0646\u0643 \u0645\u0646 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u064a\u063a\u0627\u062f\u0631\u0648\u0646\u060c \u064a\u0631\u0643\u0632 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644\u0647\u0645 \u064a\u0628\u0642\u0648\u0646 \u0648\u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0646\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u0631\u0624\u0649 \u0642\u064a\u0645\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621.<\/p>\n<h3 id=\"h-engagements-are-more-comprehensive\" class=\"wp-block-heading\"><span id=\"Engagements_are_More_Comprehensive\">\u0627\u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u0627\u064b<\/span><\/h3>\n<p>\u064a\u0648\u0641\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0646\u0638\u0631\u0629 \u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u064a\u0629 \u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\u060c \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0645\u062c\u0631\u062f \u0642\u064a\u0627\u0633 \u0627\u0644\u062c\u0644\u0633\u0627\u062a \u0627\u0644\u0645\u0631\u062a\u062f\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0627\u0644\u0645\u0631\u062a\u062f\u0629. \u0641\u0647\u0648 \u064a\u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0633\u0637\u062d\u064a\u0629 \u0644\u062a\u0642\u062f\u064a\u0645 \u0641\u0647\u0645 \u0623\u0639\u0645\u0642 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/p>\n<p>\u0628\u0645\u062c\u0631\u062f \u0623\u0646 \u064a\u0635\u0628\u062d \u0627\u0644\u0632\u0627\u0626\u0631 \u0627\u0644\u062c\u062f\u064a\u062f \u0645\u0633\u062a\u062e\u062f\u0645\u0627\u064b \u0645\u062a\u0641\u0627\u0639\u0644\u0627\u064b\u060c \u064a\u0645\u0643\u0646 \u062a\u062d\u062f\u064a\u062f \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0623\u062e\u0631\u0649 \u062f\u0642\u064a\u0642\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u064a\u0645\u0643\u0646 \u062a\u062a\u0628\u0639 \u0639\u062f\u062f \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u0632\u0627\u0631\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0648\u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u0642\u0636\u0627\u0647 \u0641\u064a \u0643\u0644 \u0635\u0641\u062d\u0629\u060c \u0648\u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u062a\u064a \u0627\u062a\u062e\u0630\u0647\u0627 (\u0645\u062b\u0644 \u0645\u0644\u0621 \u0646\u0645\u0648\u0630\u062c \u0623\u0648 \u0627\u0644\u0646\u0642\u0631 \u0639\u0644\u0649 \u0631\u0627\u0628\u0637). \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0633\u0627\u0639\u062f \u0641\u064a \u0641\u0647\u0645 \u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/p>\n<p>\u064a\u0645\u0643\u0646 \u0623\u064a\u0636\u0627\u064b \u062a\u062e\u0635\u064a\u0635 \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u062f\u0649 \u0645\u0644\u0627\u0621\u0645\u062a\u0647\u0627 \u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u0623\u0647\u062f\u0627\u0641 \u0639\u0645\u0644\u0643 \u0627\u0644\u062e\u0627\u0635\u0629. \u0647\u0630\u0627 \u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u064a\u0639\u062a\u0628\u0631 &#8220;\u062a\u0641\u0627\u0639\u0644\u0627\u064b&#8221; \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0623\u0647\u062f\u0627\u0641\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0642\u062f \u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u0627\u0634\u062a\u0631\u0627\u0643 \u0641\u064a \u0642\u0627\u0626\u0645\u0629 \u0628\u0631\u064a\u062f\u064a\u0629 \u062a\u0641\u0627\u0639\u0644\u0627\u064b \u0642\u064a\u0645\u0627\u064b\u060c \u0628\u064a\u0646\u0645\u0627 \u0642\u062f \u062a\u0631\u0643\u0632 \u0634\u0631\u0643\u0629 \u0623\u062e\u0631\u0649 \u0639\u0644\u0649 \u0639\u062f\u062f \u0645\u0631\u0627\u062a \u062a\u0646\u0632\u064a\u0644 \u0645\u0644\u0641 \u0645\u0639\u064a\u0646. \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u062a\u062c\u0639\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0642\u064a\u0627\u0633\u0627\u064b \u0642\u0648\u064a\u0627\u064b \u0648\u0642\u064a\u0645\u0627\u064b \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a.<\/p>\n<h3 id=\"h-engagement-rate-works-across-platforms\" class=\"wp-block-heading\"><span id=\"Engagement_Rate_Works_Across_Platforms\">\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644: \u0645\u0642\u064a\u0627\u0633 \u0634\u0627\u0645\u0644 \u0639\u0628\u0631 \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0646\u0635\u0627\u062a<\/span><\/h3>\n<p>\u064a\u064f\u0639\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0623\u0643\u062b\u0631 \u0645\u0631\u0648\u0646\u0629 \u0648\u0634\u0645\u0648\u0644\u064a\u0629\u060c \u062d\u064a\u062b \u064a\u0645\u0643\u0646 \u062a\u0637\u0628\u064a\u0642\u0647 \u0648\u062a\u0642\u064a\u064a\u0645\u0647 \u0628\u0641\u0639\u0627\u0644\u064a\u0629 \u0639\u0628\u0631 \u0643\u0644 \u0645\u0646 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0648\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0647\u0648\u0627\u062a\u0641 \u0627\u0644\u0645\u062d\u0645\u0648\u0644\u0629. \u0647\u0630\u0647 \u0627\u0644\u0645\u064a\u0632\u0629 \u062a\u0645\u0646\u062d \u0631\u0624\u064a\u0629 \u0623\u0643\u062b\u0631 \u062a\u0643\u0627\u0645\u0644\u064b\u0627 \u0644\u062a\u0642\u064a\u064a\u0645 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0627\u0644\u0645\u0646\u0635\u0629 \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646\u0647\u0627. \u0641\u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0645\u0642\u0627\u064a\u064a\u0633 \u062c\u0632\u0626\u064a\u0629\u060c \u064a\u0648\u0641\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0646\u0638\u0631\u0629 \u0634\u0627\u0645\u0644\u0629 \u0639\u0644\u0649 \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647 \u0623\u062f\u0627\u0629 \u0642\u064a\u0645\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/p>\n<h2 id=\"h-how-to-reduce-bounce-rate-or-improve-engagement-rate\" class=\"wp-block-heading\"><span id=\"How_to_Reduce_Bounce_Rate_or_Improve_Engagement_Rate\">\u0643\u064a\u0641\u064a\u0629 \u062a\u0642\u0644\u064a\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (\u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644)\u061f<\/span><\/h2>\n<p>\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u062a\u062e\u0627\u0630\u0647\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0623\u062e\u0631\u0649 \u0641\u064a GA4\u060c \u0645\u0645\u0627 \u064a\u0639\u0632\u0632 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0648\u0632\u064a\u0627\u062f\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/p>\n<ol class=\"wp-block-list\">\n<li><strong>\u0643\u062a\u0627\u0628\u0629 \u0645\u062d\u062a\u0648\u0649 \u0623\u0641\u0636\u0644:<\/strong> \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0623\u0643\u062b\u0631 \u0635\u0644\u0629 \u0628\u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a \u0627\u0644\u0632\u0627\u0626\u0631 \u0648\u064a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0647\u062f\u0641\u0647 \u0645\u0646 \u0627\u0644\u0628\u062d\u062b\u060c \u0641\u0625\u0646\u0647 \u0633\u064a\u0634\u062c\u0639 \u0627\u0644\u0632\u0648\u0627\u0631 \u0639\u0644\u0649 \u0627\u0644\u0628\u0642\u0627\u0621 \u0641\u064a \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0645\u0642\u0635\u0648\u062f\u0629 \u0644\u0641\u062a\u0631\u0629 \u0623\u0637\u0648\u0644\u060c \u0645\u0645\u0627 \u064a\u0642\u0644\u0644 \u0645\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0648\u064a\u0632\u064a\u062f \u0645\u0646 \u0641\u0631\u0635 \u0627\u0644\u062a\u0641\u0627\u0639\u0644.<\/li>\n<li><strong>\u0625\u0636\u0627\u0641\u0629 \u0631\u0648\u0627\u0628\u0637 \u062f\u0627\u062e\u0644\u064a\u0629:<\/strong> \u0644\u064a\u0633 \u0645\u0646 \u0627\u0644\u0645\u0645\u0643\u0646 \u0634\u0631\u062d \u0643\u0644 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\u0627\u0644\u062c\u064a\u062f\u0629.<\/li>\n<li><strong>\u062a\u062d\u0633\u064a\u0646 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0642\u0639:<\/strong> \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0642\u0639 \u0647\u0648 \u0645\u062d\u062f\u062f \u0645\u0647\u0645 \u0622\u062e\u0631 \u0644\u0625\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0639\u0644. \u0643\u0644\u0645\u0627 \u0643\u0627\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0646\u0638\u0641 \u0648\u0623\u0643\u062b\u0631 \u0633\u0647\u0648\u0644\u0629 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u060c \u0643\u0627\u0646 \u0645\u0646 \u0627\u0644\u0623\u0633\u0647\u0644 \u0627\u0644\u062a\u0646\u0642\u0644 \u0648\u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u060c \u0645\u0645\u0627 \u064a\u0634\u062c\u0639 \u0627\u0644\u0632\u0648\u0627\u0631 \u0639\u0644\u0649 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649.<\/li>\n<\/ol>\n<p>\u0646\u062a\u0646\u0627\u0648\u0644 \u0647\u0630\u0627 \u0627\u0644\u0645\u0648\u0636\u0648\u0639 \u0648\u0627\u0644\u0645\u0632\u064a\u062f \u0641\u064a \u0645\u0642\u0627\u0644\u062a\u0646\u0627 \u062d\u0648\u0644 \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u060c \u0648\u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0637\u0644\u0627\u0639 \u0639\u0644\u064a\u0647\u0627 \u0628\u0639\u062f \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u0634\u0648\u0631.<\/p>\n<p>\u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062d\u0644 \u0627\u0633\u062a\u0636\u0627\u0641\u0629 \u0645\u0648\u062b\u0648\u0642 \u0648\u0633\u0631\u064a\u0639 \u064a\u0645\u0643\u0646\u0647 \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0648\u062a\u0642\u0644\u064a\u0644 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u060c \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 Bigscoots Hosting. \u0628\u0641\u0636\u0644 \u062e\u062f\u0645\u0627\u062a\u0647\u0645 \u0648\u062f\u0639\u0645\u0647\u0645 \u0627\u0644\u0645\u062a\u0645\u064a\u0632\u064a\u0646\u060c \u0633\u064a\u062a\u0645 \u062a\u062d\u0645\u064a\u0644 \u0645\u0648\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0628\u0633\u0631\u0639\u0629\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0623\u0641\u0636\u0644 \u0648\u064a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0648\u0627\u0631.<\/p>\n<h2 id=\"h-conclusion\" class=\"wp-block-heading\"><span id=\"Conclusion\">\u0627\u0644\u062e\u0644\u0627\u0635\u0629<\/span><\/h2>\n<p>\u0625\u0644\u064a\u0643 \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0645\u0648\u062c\u0632 \u0648\u0627\u0644\u0628\u0633\u064a\u0637 \u062d\u0648\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4.<\/p>\n<p>\u0625\u0639\u0627\u062f\u0629 \u0625\u0636\u0627\u0641\u0629 \u0645\u0642\u064a\u0627\u0633 &#8220;\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f&#8221; \u0625\u0644\u0649 \u062a\u0642\u0627\u0631\u064a\u0631 GA4 \u0623\u0645\u0631 \u064a\u0633\u064a\u0631 \u0644\u0644\u063a\u0627\u064a\u0629 \u0645\u062a\u0649 \u0639\u0631\u0641\u062a \u0627\u0644\u0637\u0631\u064a\u0642\u0629\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0628\u0645\u062b\u0627\u0628\u0629 \u0637\u0631\u064a\u0642\u0629 \u0633\u0631\u064a\u0639\u0629 \u0644\u0631\u0624\u064a\u0629 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\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0647\u0644 \u062a\u0648\u062f \u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u0627\u0644\u0630\u064a \u062d\u062f\u062b \u0644\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (Bounce Rate) \u0641\u064a GA4\u061f \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0634\u0627\u0645\u0644\u060c \u0633\u062a\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0643\u0644 \u0645\u0627 \u062a\u062d\u062a\u0627\u062c \u0645\u0639\u0631\u0641\u062a\u0647\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643: \u0644\u0645\u0627\u0630\u0627 \u062a\u0645 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0641\u064a GA4. \u0643\u064a\u0641\u064a\u0629 \u0625\u0636\u0627\u0641\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0631\u0629 \u0623\u062e\u0631\u0649. \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0644\u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646. \u0648\u0623\u0643\u062b\u0631 \u0645\u0646 \u0630\u0644\u0643 \u0628\u0643\u062b\u064a\u0631. \u0647\u064a\u0627 \u0628\u0646\u0627 \u0646\u0628\u062f\u0623. \u0645\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f\u061f \u0641\u064a &hellip;<\/p>\n","protected":false},"author":4,"featured_media":11866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103,8],"tags":[],"class_list":["post-11865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-money","category-website-develop"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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